Never miss a comment or message again.
Reply, label, assign to teammates, and let AI draft responses. Stop switching between apps — manage every comment, DM, and mention from one place.
- Unified inbox
- AI reply suggestions
- Assign + label
Trusted by agencies and brands in 30+ countries
Manage every conversation in 3 steps
Connect your accounts
Link your social accounts to PostPlanify.
Conversations sync on their own
New comments and DMs land in your inbox as they happen.
Reply, label, or assign
Handle it all from one place. Use AI to reply faster.
Everything you need to manage conversations
Comments and DMs, one feed
Every comment and direct message across your connected accounts in a single view. No more app switching.
Reply instantly
Respond directly from your dashboard. Your reply goes live on the platform right away.
Brand-tone AI replies
One click drafts a reply in your brand's voice — review, tweak, and send.
Sentiment at a glance
Every comment is auto-tagged positive, neutral, or negative — so you can read the room and triage fast.
Labels and filters
Organize comments with custom labels. Filter to find what needs attention.
Assign to teammates
Route comments to the right person. They get notified instantly.
Saved replies
Create reusable reply templates. Pick from your library and respond in seconds.
Hide and delete
Moderate comments without leaving your dashboard.
Labels and filters
Organize comments with custom labels. Filter to find what needs attention.
Assign to teammates
Route comments to the right person. They get notified instantly.
Saved replies
Create reusable reply templates. Pick from your library and respond in seconds.
Hide and delete
Moderate comments without leaving your dashboard.
Who uses the social inbox?
Brands and agencies handling high volumes of customer conversations.
Creators
Reply faster and build community without opening multiple apps.
Small Businesses
Never miss a customer question or complaint. Respond quickly and keep conversations organized.
Agencies
Assign comments per client, label, and filter. Everything stays organized across brands.
Why you need a social media inbox
Keeping up with comments and DMs across multiple platforms means logging into each app separately. Messages get missed, response times slow down, and conversations fall through the cracks. A unified inbox pulls everything into one feed so you can respond and stay organized without switching tools.
How the social inbox works
Connect your social accounts. Comments and DMs sync into a single inbox automatically. Each conversation shows who wrote it, what it's connected to, and a link to the original. Reply directly from the inbox and your response goes live on the platform instantly. Use labels, filters, and read/unread tracking to stay on top of everything.
Brand-tone AI replies
Replying to every comment takes time. The AI reply feature reads the original comment and drafts a short, natural response in your brand's voice. Set a brand voice once, and replies also draw on your brand details and most-used saved replies to stay on-brand — each brand you manage gets its own tone. Click generate, review, edit if needed, and send.
Know how people feel
Every incoming comment is automatically analyzed and tagged as positive, neutral, or negative. See the mood of your audience at a glance, and filter the inbox by sentiment to jump straight to the comments that need a response — like negative feedback you don't want to leave waiting.
Built for teams
Assign comments to specific team members with one click. They get notified and can filter to see only their assignments. Combined with custom labels, teams can build workflows to keep comment management organized across multiple brands.
Saved replies for faster responses
Create a library of saved reply templates for the messages you send most often. Thank-you responses, pricing answers, support follow-ups — save them once and reuse with one click. Search your replies from the composer, pick the right one, and edit before sending. Usage tracking shows which replies your team reaches for most.
Comment moderation
Hide or delete comments directly from the inbox. Keep your comment sections clean without opening each platform's native tools. Read/unread tracking makes sure nothing slips through.
What the Inbox Handles
Every comment, DM, and mention across every connected platform — unified.
Comments
Every comment on every post across Instagram, TikTok, YouTube, Facebook, LinkedIn, and more.
Direct messages
Instagram DMs, Facebook Messenger, LinkedIn DMs, TikTok DMs, and X DMs all in one inbox.
Mentions and tags
X mentions, Instagram tags, TikTok mentions, and Threads replies — all unified.
Reviews
Facebook Page reviews and Google Business reviews piped into the same workflow.
Ad comments
Comments on paid posts across Meta and TikTok ads, routed to the same inbox.
Replies and threads
Nested replies on every post, with full context visible to your team.
Why a unified inbox matters
Miss a comment and you lose reach. Miss a DM and you lose a customer.
Reach drops without replies
Algorithms reward accounts that reply fast. A unified inbox makes sure every comment gets a response — and your reach grows.
Customers expect fast DMs
Modern buyers DM before they buy. A unified inbox lets your team reply in minutes, not hours.
Team collaboration
Assign conversations, leave internal notes, and route urgent messages to the right teammate without leaving the inbox.
AI-assisted at scale
Train the AI on your brand voice and let it draft every reply. Your team reviews and sends — saving hours every day.
48165+
Posts published
10
Platforms supported
180K+
Social accounts connected
Join 2,150+ users who save time every week
See PostPlanify in action
Watch how teams plan, schedule, publish, and report on every social account — all from one dashboard.
Choose Your Plan
Start with a 7-day free trial. Cancel anytime.
Growth
For small teams and solo agency owners managing a few accounts.
$756 billed yearly
- 15 Social Accounts
- 5 Workspaces
- 3 Users
- Unlimited Posts
- Analytics
- Reply to Comments + DMs
- Bulk Schedule
- Media Library
- Shared Calendar
- Link in Bio
- Full API + MCP Access
- AI Assistant
- Custom Integrations*
Premium
For growing agencies with full team collaboration features.
$1,524 billed yearly
- Everything in Growth, plus:
- 30 Social Accounts
- 15 Workspaces
- 6 Users
- Advanced Analytics
- Reports
- Post Approvals
- Team Comments / @Mentions
- Roles & Permissions
- AI Training & Knowledge
- 400 AI Images / mo
Scale
For established agencies managing dozens of clients + need white-label.
$2,292 billed yearly
- Everything in Premium, plus:
- 100 Social Accounts
- 50 Workspaces
- 12 Users
- White-Label PDF Reports
- 800 AI Images / mo
- Priority Human Support
- Dedicated Onboarding & Migration
Enterprise
For larger agencies needing SSO and custom contracts.
Custom billed yearly
Save 20%- Everything in Scale, plus:
- Custom Social Accounts
- Unlimited Workspaces
- Unlimited Users
- Unlimited AI Images / mo
- 1:1 Onboarding Call
- Priority Feature Requests
- Private WhatsApp Support
*Google Drive, Canva, Unsplash and Dropbox
FAQ
Everything you need to know
Which platforms does the social inbox support?
Instagram, Facebook, X, LinkedIn, TikTok, YouTube, Threads, Bluesky, and Pinterest — comments, DMs, mentions, and replies all in one inbox.
Which platforms does the social inbox support?
Do replies actually post to the platform?
Yes — replies publish natively to the platform via official APIs. No copy-paste, no switching apps.
Do replies actually post to the platform?
Which plans include the social inbox?
All paid plans include the social inbox. Volume limits vary by tier — higher plans include unlimited messages and AI replies.
Which plans include the social inbox?
How quickly do new comments and messages appear?
New comments and DMs typically appear within 30-60 seconds. Most platforms push in near-real-time.
How quickly do new comments and messages appear?
Does the social inbox support direct messages (DMs)?
Yes — Instagram, Facebook, LinkedIn, X, TikTok, and Threads DMs all sync to the unified inbox.
Does the social inbox support direct messages (DMs)?
Can I assign comments to team members?
Yes — assign any conversation to a teammate with one click. They'll see it in their assigned queue with full context.
Can I assign comments to team members?
What does the AI reply do?
The AI drafts on-brand replies based on your past responses, brand voice, and FAQ. You review and send — or edit before sending.
What does the AI reply do?
Does the inbox analyze comment sentiment?
Yes — sentiment analysis flags positive, neutral, and negative messages automatically so you can prioritize unhappy customers first.
Does the inbox analyze comment sentiment?
What are saved replies in the social inbox?
Saved replies are your best reply templates with shortcuts. Insert in one click and edit before sending — perfect for FAQs and common questions.
What are saved replies in the social inbox?
Can I hide or delete comments?
Yes — hide, delete, or report spam and abuse in two clicks from the inbox without opening the platform app.
Can I hide or delete comments?
What inbox filters are available?
Filter by platform, sentiment, label, assignee, status (open/closed/archived), date, and keyword. Save custom filter views.
What inbox filters are available?
Do I need a business account to use the social inbox?
Most platforms require a business or creator account for full inbox access. PostPlanify will guide you through account upgrades during onboarding.
Do I need a business account to use the social inbox?
Can I see replies to a comment?
Yes — every comment thread is fully visible in the inbox, including nested replies and reactions.
Can I see replies to a comment?
Still have questions?
Can't find the answer you're looking for? Get started with a free trial or chat with our team.
Trusted by 2,150+ businesses